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Graphic Designers

Free Design Challenge

February 23-25
A three day design challenge to cultivate your creativity, generate new design ideas, and connect with fellow designers
Oops, it looks like you missed it! You might enjoy my program, 52 Weeks of Creativity. It uses the same process!

This Design Challenge is for you if: 

  • You enjoy the creative process

  • You're interested in expanding your creativity in new ways

  • You struggle to generate new & unique design ideas that you love

Inside, you will receive:

  • daily creative design prompts

  • access to live calls where we work through the prompts and share ideas

  • access to a private Discord server where you can connect with fellow designers and share ideas

  • an insider peek at the Design Circle

It is also for you if...

You love working as a knitwear designer - the flexibility, the creativity, the ability to create something from a single idea for others to enjoy. But there's also some other feelings that creep up. 

 --> Loneliness as you navigate your business and the industry on your own, wishing you had a community of fellow knitwear designers that understood your struggles - and had access to the solutions.

 --> Comparisonitis as you look at other designers, and think:


  • "It's not fair. They have it all figured out and their business is so easy to manage. I work just as hard, and I'm struggling."

  • "I'm a failure and will never be 'successful,'"


  • "If only I knew their secret..."

 --> Frustration that you aren't making the monetary progress that you want - and deserve. And frustration because marketing and selling your work feels so hard.

All of those feelings are putting a damper on your designing joy.


They're forcing you to look at other designers as competition rather than collaborators, friends, and companions.

And it leaves you feeling empty and hopeless.

Fashion Drawings

It's time to stop navigating this journey on your own.


To stop feeling like you're the only one struggling, of feeling embarrassed, lonely, frustrated and "less than." 

You are worthy.

You are enough.

You deserve happiness.

You deserve joy in your designing.



I'm Jessica, the knitting pattern designer and coach behind Snickerdoodle Knits. I design knitting patterns and mentor pattern designers.


When I started designing knitting patterns, I hardly knew anyone from the knitting community. I began to piece together marketing and business advice from multiple coaches across the internet, but I struggled to find anyone that understood the knitting pattern design industry. I knew I needed the support, encouragement, and community to talk 'real life' with other knitting pattern designers, so I started to reach out to other indie designers to create my own support network.

It's been truly amazing to feel understood when no one around me understands. For me, it's about the support when I'm feeling like quitting; the reassurance that we are all struggling, that building a business from the ground up isn't easy, and that, actually, social media follower counts don't mean a whole lot. It's also meant having access to resources I'd never even heard of before.

And that is why I've created spaces for designers: to bring this opportunity and support to you too.

But it's not actually about me! It's also about the friendships that you will build with fellow designers. Because that's one thing we're all looking for: connection + community within our industry.

I invite you to join the free Design Challenge.


Inside you will find a warm, welcoming designer community that encourages you to be your best self, love your designs, value your accomplishments, and unleash your unique creative journey.

Join the Challenge

Within the Design Challenge, you will find fellow designers struggling with the same feelings. 

Inside, you receive:

Image by Mapbox

from designers who understand

You're stuck on something in your business, and you don't know what the best solution is. The only person who would know is a designer who's already done it themselves.

Just ask a question in the Discord server to get the support you need!

Designers Looking at the Computer

with friends who care

You want to connect with fellow designers but imposter syndrome and comparisonitis creep up. 

This community is a safe and welcoming community  eager to connect and share your enthusiasm, while acknowledging we're each on our own path.


unique to you

You're tired of using the same ideas over and over again, struggling to create new design ideas, or out of touch with your creativity in general.

The unique design prompts inside this challenge will help you reframe your creative process and generate ideas without pressure for it to be perfect.

No more feeling defeated.


No more "I can never do this."


And definitely no more "I'm a failure."

How It Works


The Design Challenge encourages you to develop at least one design idea per day based on a given prompt that will make you think "outside the box."

These aren’t your typical design prompts. You won’t receive any prompts that tell you what to design, or even what kinds of shapes or techniques to use in your design. Instead, the design prompts give you inspiration from things, places, people, concepts, and emotions that are familiar to you.​

You won’t immediately have a design idea. Instead, you’ll be led on a creative thought journey, guided by your brain’s response to the prompt, which often seems entirely unrelated to knit and crochet pattern designing. The process to create your design idea takes about 30 minutes in total and will occur during the daily video calls.

Last year I hosted a similar Design Challenge and members gave it a 5-star rating! Here's what they had to say about it...

So. Much. Fun. AND I've got several legit ideas I will be using! I didn't quite get the chance to do all of them but I have the ones I didn't get to saved to work through later. Can't wait for the next one!!


I’ve worked my way through a few series of creativity prompts with Jessica now, both in the Design Circle and as part of 52 Weeks of Creativity. I love the intentionality of setting aside a small block of time for design on whatever day I approach them. The prompts are great too, but a little guidance while establishing the mindset that it’s worth making time for yourself to just sit and be creative - with no deadlines, goals or pressure - is irreplaceable.

Beth (yes, that's my co-host!)

I participated in Creativity Burst for the 1st time. It was very interesting, fun, and unusual for me, and definitely different from my routine of creating design ideas. After a week of prompts, I got 5 solid ideas that I plan to convert to patterns. If you have never done it before, it's worth the try to look at the creative process from a different angle.


I had so much fun thinking outside of my typical 'box.' I found it really interesting to pay attention to my thought process, and then identify ideas that fit me/my brand - and ideas that don't fit my brand. The problem is I now have a few design ideas I really love... and I already have all my pattern spots filled for the next 2 years. I might have to do some rearranging...

Jessica (yes, that's me!)

Join the Challenge


Q: Can I join even if I'm not a designer (yet)?


A: Absolutely! The Design Challenge will be a great opportunity to explore design ideas without needing to know "how" the design would come to life. The Design Challenge prompts are applicable to any creative interested in generating new ideas! 

Q: I am a crochet pattern designer. May I join the Design Challenge?

A: Yes, please join us! The principles for creativity and design are the same for knitting and crochet.

Q: What happens after I sign up? When will I have access to the Design Challenge?

A: After joining the free Design Challenge, you will receive an email from me confirming that you're signed up for the challenge. In that email, you will receive the call schedule for the challenge as well as the link to join the private Discord server. 

You are welcome to join the Discord server and start connecting with fellow designers immediately. The Design Challenge, including the prompts and live calls, will begin Wednesday, February 23rd. You will receive the design prompts via email and the Discord server, and you are welcome to exchange design ideas inside the Discord servers and on the live calls.

If you are unable to attend the calls live, a replay will be available for a limited time.

© Snickerdoodle Knits 2022

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